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Apple Says Sorry for iPhone Battery Issue

iPhone BatteryApple has apologized to iPhone users for the slow performance of their device with older batteries but denied intentionally shortening the lifespan of any of the company’s products.

In a message on its website, the company said: “We’ve been hearing feedback from our customers about the way we handle performance for iPhones with older batteries and how we have communicated that process.”

We know that some of you feel Apple has let you down. We apologize.”

In the same message, Apple emphasized that it has “never and would never do anything to intentionally shorten the life of any Apple product, or degrade the user experience to drive customer upgrades.”

Apple announced that it is reducing the price of an out-of-warranty iPhone battery replacement from $79 to $29 for those with an iPhone 6 or later whose battery needs to be replaced, starting in late January and available worldwide through December 2018.

Apple released the message along with a support article about iPhone battery and performance.


The message and support article comes amidst two class-action lawsuits lodged against Apple over the iPhone battery issue.

(Read: Class-Action Lawsuits Filed vs. Apple Over Slowing Down of iPhones)

In a statement sent to media outlets after news about the slowdown of some iPhone models came out more than a week ago, Apple explained that lithium-ion batteries would become “less capable of handling peak current demands “in cold conditions, have a low battery charge or as they age over time.”

As a result, the device would shut down “to protect its electronic components.”

Apple’s statement was in reply to a Reddit post, citing observations and tests done by Geekbench developer John Poole on the iPhone 6s and 7.

(Read: iPhone Performance and Battery Age)


The company assured that it has rolled out a feature for iPhone 6, iPhone 6s and iPhone SE to resolve “the instantaneous peaks only when needed to prevent the device from shutting down during the conditions mentioned.

Apple added that it has extended the feature to iPhone 7 with iOS 11.2, and would add support for other products soon.

What’s Next?

Apple has apologized to iPhone users over the slow performance of their device with older batteries.

What can you say about Apple’s move? Share your comments below.

One thought on “Apple Says Sorry for iPhone Battery Issue

  1. Apple is a disgace and should be severely punished by the government. No Company should be allowed to get away with what Apple has done. Being an avid Apple man I have just purchased a Samsung and disposed of all my Apple products. I don’t want anything to do with this Company ever again. Everyone associated with this manipulative and unethical practice should be jailed no matter who it is. This is shameful and to say it’s an American Company is horrendous.
    To listen now that Apple has stated they will sell batteries cheaper and still make a profit is unbelievable. Sell ???? STOP Apple NOW!!!

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