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You Can Now Manage Your Identity on Facebook


Facebook Facial RecognitionFacebook has announced that users can now “
manage their identity” on the social network.

In a blog post, Facebook’s applied machine learning director Joaquin Quiñonero Candela announced the world most extensive social network would help users easily find photos where they’re untagged.

The site will notify you when a friend or follower uploads a photo of you or someone that the site thinks is your face even if you’re not tagged.

Also, Facebook will assist a user in detecting “when others might be attempting to use his or her picture as their profile photo.”

Candela said they’re using the same technology in suggesting friends you might want to tag in photos or videos.

He also said the feature can be turned off, explaining that if a user’s tag suggestions setting is set to “none,” the default face recognition setting will be “off” and will remain that way until the user changes it.

New Feature to Help Blind People

Candela, in the same announcement, said they’ve rolled out a feature that lets visually-impaired individuals know who’s in photos on Facebook.

(Read: Facebook’s New Facial Recognition Feature Helps Blind Users Know Who’s in Photos)

Facial Recognition Tech

The tech has rolled out to most of Facebook’s over two billion users worldwide on Tuesday, according to a Wired report.

Wired also said the feature is not available to users in Canada and the European Union (EU) due to privacy regulations in those areas.

It also applies only to newly-posted images and is available for those with privacy settings that make an image visible to a user, the site added.

Assurance

With the facial technology software, Facebook deputy chief privacy officer Rob Sherman said users should not be afraid of the technology.

(Read: Should I Be Afraid of Face Recognition Technology?)

Sherman said control matters as far as the technology is concerned.

We listen carefully to feedback from people who use Facebook, as well as from experts in the field. We believe we have a responsibility to build these features in ways that deliver on the technology’s promise while avoiding harmful ways that some might use it.”

What’s Next?

What are your thoughts on the new facial recognition feature rolled out by Facebook? Share them below.

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